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Coffield Collection of Model "A" Advertisements
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Most of the activity in the past years involving the Coffield Ad collection is connected with the use of the presentation seminar prepared by MAFFI and now being used by various clubs. The program provides insight into the techniques used to promote sales of the Model A during its years of manufacture. MAFFI solicits additions to both the ad collection and the photograph collection from anyone who has examples that should be preserved and shared with other members of the hobby, present and future. | ||
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Al Coffield was an active member of the Model A Ford community in the Phoenix area. In addition to enjoying Model A cars, Al collected Model A era ads. He passed away in 1993 and in 1995 his estate donated a large collection of Model A era ads to MAFFI. The collection contains over 600 magazine and newspaper ads, including many foreign ads. The typical ad in the collection shows the methods and techniques of Ford advertising and revealing those things which Ford considered to be important to car and truck buyers of that era. Member clubs have the opportunity to see a selection of these ads in color as they enjoy an evening of education and entertainment using copies of these original advertising pages on DVD. Please contact either our Librarian or our Executive Director for a loaner DVD. |
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